AMIC is inviting its members to help mainstream media and information literacy (MIL) in the Asia-Pacific region, especially among the youth. 

AMIC is working with the UNESCO Paris and the Asian Institute of Journalism and Communication (AIJC) in this endeavor. 

UNESCO has recently spearheaded the “Media and Information Literacy: Critical Thinking, Creativity, Literacy, Intercultural, Citizenship, Knowledge and Sustainability” or “MILCLICKS” social media movement. It seeks to encourage netizens to “think critically and click wisely” through engaging social media content. 

All materials on the MILCLICKS social media pages can be used as resources for teaching and conducting training on MIL. These include infographics, videos, and online articles. 

AMIC members can be part of the MILCLICKS movement. They just have to “like” the MILCLICKS Facebook page, follow the MILCLICKS Twitter account, and spread the word to students and colleagues. 

All AMIC members are invited to email digital materials on MIL to AMIC, that will then review them for possible sharing, with proper attribution, on the MILCLICKS social media accounts.

Shared materials can also be sent to and

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